Middle East Food
 
www.mefmag.com


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Introduction
MEf: A PIONEER PUBLICATION IN tHE fOOD INDUSTRY ACROSSTHE MENA REGION

 Since its very inception in 1985, Middle East food (MEf) magazine has been the authoritative resource for decision-makers and key buyers in over 8,600 firms engaged in the food, Beverage, Ingredients, and Packaging sectors across the Middle East & North African (MENA) region.

MEf offers steady marketing and advertising solutions to realize advertisers’ specific
objectives and satisfy their penchant for recognition. Tailorimade programs suit
up clients’ needs and patch up what’s been lacking elsewhere. from sponsorship
positioning, editorial placements, mega event promotions, insertion strategies, to
pricing programs, we’ve got it all.
We invite you to place your trust in the hands of our creative marketing specialists,
whose nimble fingers and agile minds will customize the program that will achieve
your goals and boost your Return on investment (Roi) to another realm.
Our Vision
• To provide none other than supreme quality service to discerning clients. It is a selfvset
standard that singles us out from the bevy of competitors;
• To ensure our clients a delectable range of opportunities that is sure to cater to their
needs and whims;
• To set the tone for a farvreaching business horizon and to maintain steady growth by
building relationships founded on trust and recommendation; and
• To safeguard the aforevmentioned through a synergy of commitment, experience,
and innovation.
Reasons to Advertise

Middle east food (Mef) magazine has been the ideal and exclusive medium in the Middle East
and North Africa covering all the bits and pieces of the food industry for over two decades.
Leading business figures bank their trust on Mef magazine for ultimate source of scrumptious
information. The awards and certificates we have received at several supported international
and regional events in 2006 are an assertion of our good reputation, expertise, and presence
on the food market.
Our first and foremost aim is to grant readers/clients potent gratification by providing the
finest editorial input, onvtime circulation coverage, and essential business services.
• Mef magazine is the premier and most trusted, specialized food Business to Business
publication in the MENA region.
• Mef is circulated to over 8,600 private and public sector firms.
• Our readership spans the local, national, and international; a broad set of benefits is placed
at their immediate reach.
• Since 1985, we have helped thousands of clients penetrate the lucrative MENA Food
market.
• Bonus copies of Mef magazine are distributed at major events (Exhibitions, Conferences,
Seminars, etc.) taking place in the MENA region, giving clients a visa pass to a wider market.
Our latest survey, that targeted a specimen of
various groups within the food industry, prov
duced the following figures which are a bold
indication of the prosperous, fastvpaced rev
sults our readers obtain:
• 85% of targeted groups deem MEF an acv
credited source of upvtovthevminute informav
tion on the food industry, nourished by its
highvquality editorial content;
• 73% are pleased by the return on investment
they had witnessed from the diverse exposure
MEF has put forth;
• 76% forged and culminated business relav
tions through the services of and advertising
in MEF; and
• 45% surf MEF online for the electronic verv
sion when the hard copy of the magazine is
out of reach.

If you are interested in advertising in Mef, please do not hesitate to contact us:
Tel: +961v1v748333, Fax: +961v1v352419, or Evmail: marketing@mefmag.com

 
Print Options
• Display Advertising:
Mef offers advertisements in an extended range of
sizes and placements with fullvcolor or mono disv
play spots (with no additional loading for color).
• Buyers’ Advertising:
The Buyer’s Guide (BG) is dedicated to companies
planning to test the market with a limited budget.
It is a 9 cm width x 6 cm height (3 5/8” x 2 3/8”)
including the company’s logo and contact details as
well as a short message and one related photo.
• Advertorials:
This option has a double use, first, to get the story
to all MEF’s readers and seemed tomaximize the
company’s exposure by placing its full contact dev
tails.
• Fixed Inserts:
Distributed MENAvwide, or to specified countries.
Fixed Inserts are a popular and effective form of
advertising as they make your ad stand out from
the rest!
• Company Profile/Interview:
This form of advertising offers comprehensive covv
erage of your company’s history and products, inv
cluding an interview with the GM or CEO.
Online Options

Online advertising has become necessary to any marketing
campaign. For guaranteed effective communication, you will be
entitled to placing your banner with a link to your company’s
website or evmail address on Mef’s website. Your online advertisv
ing options are:

Top Banner Width x Height: 468 X 60 pixels
Max size (Kb): 20
Types: GIF, JPEG &/or animated GIF
Right Side Banner Width x Height: 120 X 60 pixels
Max Size(Kb): 15
Types: GIF, JPEG &/or animated GIF
 
Online Options
Other Option
Direct E-mails: You can promote your equipment, products and services to a vast database of decision – makers through
our expertise. Mef commits itself to forwarding your message to its subscribers by email.

If you place one or more full page ads in Mef magazine, you will be entitled to placing your banner for free on Mef’s website.
If you are interested in MEF, please don't hesitate to contact us: Tel: +961-1-748333- Fax: +961-1-352419; email: marketing@mefmag.com
 
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